Why outsource maintenance as a web agency?

Because many people already know this, it bears repeating: a WordPress site requires regular maintenance to function properly and achieve better search rankings. Maintenance means close, meticulous monitoring of your site — particularly important for e-commerce agencies.

The web is constantly evolving, and more and more agencies are turning to digital to grow: your website is no longer a simple support tool but a genuine business companion, whether for your revenue or your reputation. Many people imagine that maintaining a WordPress site takes only a few seconds and involves nothing more than updates and backups. We are here to set the record straight: it is a real profession in its own right! That is why delegating maintenance to a competent service can only bring you benefits. Here is why:

Show me the money

Yes indeed! Contrary to popular belief, outsourcing your WordPress site's maintenance will actually save you money.

By delegating this area to a maintenance service, you will be able to devote far more time to the other services you offer — the ones that are more financially rewarding for you.

Still not convinced? Think back to those peak-pressure periods, when stress and an overload of tasks made it impossible to deliver all of your commitments.

Although the maintenance service has a cost, you will come out ahead over the medium term, by giving more time to your clients and the important projects you need to deliver. And since time is money, the less time you spend on site maintenance, the more money you will earn by focusing on your other services!

What is more, the cost of plugins capable of providing security (which is generally never optimal) can quickly mount up. Do the maths yourself and you will see that a monthly maintenance service package is likely to be more cost-effective — it all depends on the level of upkeep you want for your site.

No more race against the clock

Add up the average time spent on your site's maintenance and you will see that the task demands a significant workload:

After speaking with our clients, we found that an agency (with an e-commerce website) spends approximately 10 to 15 hours per month carrying out basic maintenance tasks such as updates, backups and spam management. Imagine replacing that maintenance time with other tasks to grow your business and find new clients.

Moreover, maintaining your WordPress site — whatever its nature — involves regular monitoring. Outsourcing your maintenance therefore means efficient, worry-free organisation.

So, relax! There is no need to worry about WordPress maintenance any longer — subcontract the service and dedicate yourself entirely to the other services your company offers. The time and money you save will allow you to focus completely on the long-term and short-term sustainability of your organisation.

YOU MAY ALSO LIKE

UGC, the future of marketing: how user-generated content can revolutionise your marketing strategy

by Yumea, 7 March 2023

UGC (User Generated Content) is changing the game in the world of marketing. With the rise of social networks and content-sharing platforms… READ MORE

Category: News , Getting visible online , Social networks

Comments: 0

How to use Instagram to reach your audience and drive traffic to your site?

by Yumea, 1 February 2023

Social networks have become an indispensable tool for businesses looking to reach their target audience and drive traffic to their website. With more than 3.8 billion active users… READ MORE

Category: Getting visible online , Instagram , Social networks

Comments: 0

7 artificial intelligence (AI) tools you should know in 2023

by Yumea, 12 January 2023

In 2023, there are many sites that use artificial intelligence (AI) to help users write content and generate images. If you are looking for tools to help you write… READ MORE

Category: News

Comments: 0